Creating the Customer-driven Academic Library

Creating the Customer-driven Academic Library

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Librarians are now faced with marketing to a generation of students who log on rather than walk in and this cutting edge book supplies the tools needed to keep customers coming through the door. In this book Jeannette Woodward attacks these and other pressing issues facing todays academic librarians.Twice while I was nearby, the permanent staff member at Tiffanya#39;s library assisted a customer. In one case, the customer had protested an ... through the double doors. Unlike Jeremya#39;s customers, he not only felt welcome CustomerService 155 .

Title:Creating the Customer-driven Academic Library
Author: Jeannette A. Woodward
Publisher:American Library Association - 2009

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